Data quality explained
We often talk about data quality, especially when we’re about to start a new integration project to connect a website or app with a back-office CRM or other system, usually… Read More »Data quality explained
Articles
2019 Digital Trends
It’s crucial that our team keep up with the latest digital industry trends to ensure we deliver the most effective solutions and user experiences. We believe the following five areas… Read More »2019 Digital Trends
Securing your website with SSL / https (in brief)
SSL stands for “secure sockets layer” and is a form of website security which creates an encrypted connection between a user’s web browser and the web server hosting the site. Secure Sockets… Read More »Securing your website with SSL / https (in brief)
Customer retention strategy, in brief
Customer retention should be front of mind for businesses large or small, not least because it’s easier to retain customers than to acquire new ones, and typically profit is much… Read More »Customer retention strategy, in brief
Is your website in safe hands?
Most website publishing content management systems have at some point been vulnerable to attack, with the most popular platforms WordPress, Joomla and Drupal often being hacked as a result of… Read More »Is your website in safe hands?
IPA – Good Governance
This was the first article I wrote whilst working at Ware Anthony Rust in 1996, as a member of The Institute of Practitioners in Advertising (IPA) technology committee. It talks… Read More »IPA – Good Governance